Home Staging FAQsfor Realtors
What is home staging?
Home Staging is a marketing tool that uses decorating to show off a home’s best features while downplaying its flaws. Done right, staging creates an emotional connection between home and buyer, leading to a faster sale at maximum value.
A recent National Association of Realtors report states that at least 50% of Realtors think home staging increases the dollar amount that buyers are willing to pay for a home by between 1 and 10% and homes that are staged first, before listing, spend 90% less time on the market.
Is home staging only for vacant or luxury homes?
Home staging is for all homes, occupied or vacant, and in every price point and condition. Staging a home with what a home seller already has is always the preferred choice, as it leads to greater savings on labor and furniture rental fees.
Every home can benefit from a 2-hour home staging consultation to raise the perceived value of a home in the buyer’s eyes. A small investment in a home staging consultation can increase buyer appeal, reaping large rewards in the final sales price.
What should I tell a client who wants to list first and stage later if their home does not sell?
Does every room need to be staged?
Why invest in home staging in a seller’s/buyer’s market?
Can home staging get me more listings?
Yes! Would you like to tip the scales in your favor when competing for a listing? Want to know what top producing real estate agents do? Offer your sellers an affordable home staging consultation. Position yourself as a forward thinking agent that:
- Gives extra value.
- Goes the extra mile.
- Is a savvy marketer.
- Is known for having the best listings and quickest sales.
How long does it take to stage a home?
What does a consultation include?
Every home staging begins with a 2-hour home staging consultation. This consultation gives your sellers a complete list of everything they can do to prepare their home, both inside and out, whether it is vacant or occupied. With this information, the home owner can then decide how much work they will do themselves and how much they would like the stager to do. Recommendations include:
- paint colors
- furniture and accessory placement to highlight each space or focal point
- purchases, if needed (i.e. bedding, towels, lighting, et al)
- curb appeal
- preparing for the photo shoot
- advice for keeping the home show ready
A professional consultation can help reinforce information you, as the Realtor, already provide.
What is the home staging process for a vacant home?
What should I look for when selecting a home stager?
Does the stager coordinate all the contractors for painting, cleaning, and repairs?
Can I, the Realtor, do the staging?
More answers from our blog…
Ready to stage?