Real Estate Horror Story
Here’s a real estate horror story. A potential client asks you, a Realtor, exactly what’s needed to sell. You go through the home, top to bottom, documenting the changes. Later, you review the list with the owner. To your surprise, they make all the recommended...What Drives Home Staging?
What drives home staging–is it inspiration or desperation? Tony Robbins in Personal Power! explains that people are driven to action by inspiration or desperation. When your clients are considering home staging are they inspired or desperate? The inspired client has...Home Pricing Strategy: Great Expectations
Realtors, what do you say to a client who wants to list their home at a price greater than the home is worth? What is your home pricing strategy? Well, as a real estate professional, you have two choices. You can explain to the home seller that the price is too high...Kitchens and Bathrooms Sell Houses – Part 2
Any real estate agent will tell you that kitchens and bathrooms sell houses. Don’t miss the opportunity to impress your buyers. Make staging your kitchen and bathroom a top priority. Part 2 of 2: Bathroom Staging Tips. (If you missed Part 1 – Kitchen Staging Tips –...Our Most Popular Articles
Stage It! Sell It!
See how you don’t need to do “big” things to get “big” results when decorating your home to sell (or dwell).
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Selling an Inherited Home: What You Need to Know
Having purchased, staged, and viewed so many homes and estates over the years, I’ve compiled a few lessons learned to help you when selling an inherited home.
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Decorating Your Home to Dwell or to Sell
Can a home be decorated to either dwell or sell in just a day? The answer is, start with what you already have.
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The Science of Home Staging: Solid Proof that Will Help You Sell Faster
So when I first heard that staged homes sell faster than unstaged homes, it seemed to make sense, but I still wondered, How do they really know?
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How Home Staging Can Help You Avoid a Price Reduction
Home staging will transform your home into the one that buyers can’t resist. For a competitive advantage, stage your home to sell
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Adopt the “Big Bang Theory” of Home Staging
It is always better to delay the listing of your home than try to trickle out fixes and updates while the home is on the market.
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An Inconvenient Truth about Selling Your Home
4 tips to minimize the stress and inconvenience that comes with selling your home.
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How Much Does Home Staging Cost?
First let’s answer the fundamental question, Can Home Staging help me sell my home faster and for more money?
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Everything I Know About Home Staging I Learned From My Mother
Learn how my mom’s approach to home decorating can work for you too.
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New Year’s Resolution: Commit to Home Improvement
If you had to sell your home tomorrow, would you be ready?
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It All Boyles Down to This: Looks Count
Singer Susan Boyle proves that first impressions and looks count—probably more than we like to admit.
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Solid Science Proves Staged Homes Sell Faster
Even if you haven’t staged your vacant or occupied home yet, that’s OK because evidence shows that it’s never too late to stage.
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Why Staging Your Home to Sell Is Like Training for the Olympics
Selling your home is a competition, but it doesn’t have to be as challenging as the Olympics if you employ these 5 simple steps.
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