The Right Way to Stage
The Right Way to Stage There is no single right way to stage a home. The best approach is the one that works for you. Take, for example, Carol. She owns a lovely 1,900-square-foot family home in South Salem, NY, featuring a lake view and access to excellent schools....
Home Staging for Real Homes Like Yours
Home Staging for Real Homes Like Yours By Susan Atwell for The Somers Record How do you break the home staging “mold” and mix it up so that your staged home doesn’t look like everybody else’s staged home? The best and easiest way is to use what you already have. What...
Goldilocks Home Staging
Goldilocks Home Staging Goldilocks home staging gets it just right in Carmel, NY. I’m excited when real estate agent Valerie Cunningham of Houlihan Lawrence reaches out about staging her latest listing. It’s a 3,400-square-foot home in Carmel, NY. Our previous project...
Stop Confusing Home Buyers!
Stop Confusing Home Buyers! By Susan Atwell for The Somers Record It’s said that a confused mind never buys. This is as true for home buying as it is with any other purchase. Home Staging, and in particular Home Stagers, specialize in properly preparing homes for sale...Our Most Popular Articles
Stage It! Sell It!
See how you don’t need to do “big” things to get “big” results when decorating your home to sell (or dwell).
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Stop Confusing Home Buyers!
It’s said that a confused mind never buys. Follow these 5 simple rules to give prospects the clarity they need to become buyers.
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Home Staging for Real Homes Like Yours
Keep your home from looking and feeling like every other staged home on the market with this extremely economical and practical approach to staging.
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Selling an Inherited Home: What You Need to Know
Having purchased, staged, and viewed so many homes and estates over the years, I’ve compiled a few lessons learned to help you when selling an inherited home.
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Decorating Your Home to Dwell or to Sell
Can a home be decorated to either dwell or sell in just a day? The answer is, start with what you already have.
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The Science of Home Staging: Solid Proof That Will Help You Sell Faster
So when I first heard that staged homes sell faster than unstaged homes, it seemed to make sense, but I still wondered, How do they really know?
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How Home Staging Can Help You Avoid a Price Reduction
Home staging will transform your home into the one that buyers can’t resist. For a competitive advantage, stage your home to sell.
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Adopt the “Big Bang Theory” of Home Staging
It is always better to delay the listing of your home than to try to trickle out fixes and updates while the home is on the market.
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An Inconvenient Truth about Selling Your Home
4 tips to minimize the stress and inconvenience that come with selling your home.
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How Much Does Home Staging Cost?
First let’s answer the fundamental question, Can Home Staging help me sell my home faster and for more money?
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Everything I Know About Home Staging I Learned From My Mother
Discover how a mother-knows-best approach to home decorating can lead to quick and lucrative home sales.
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New Year’s Resolution: Commit to Home Improvement
If you had to sell your home tomorrow, would you be ready?
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It All “Boyles” Down to This: Looks Count
Singer Susan Boyle proves that first impressions and looks count—probably more than we like to admit.
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Going for the Gold: Why Staging Your Home to Sell Is Like Training for the Olympics
Selling your home is a competition, but it doesn’t have to be as challenging as the Olympics if you employ these 5 simple steps.
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