Good Cop, Bad Cop (Realtor, Home Stager)
Home Stagers and Realtors combine forces to sell homes quickly and for top dollar. The part of the “good cop” will be played by you, the Realtor. Your role is straightforward. Ensure your clients recognize that: Realtors are experts in marketing homes to sell Home...I’m a Believer – That Home Staging Works!
But I didn’t always believe that Home Staging works. So what changed that for me and can it convince you too? Last month, we used science to prove that home staging works. This month I’ll share a personal story of how I became a home staging believer. Convincing...Two Reasons Price Reductions Alone Won’t Sell a House
Do you think offering a lower price than the competition will guarantee a quick sale? Are you willing to lose thousands to avoid the work required to fully market your home? If you answered yes, please remember that price reductions alone won’t sell a...Home Staging Compels Buyers to Focus on Features
AtWell Staged Home uses home staging to compel buyers to see a home’s best architectural features. This room’s best architectural feature – or focal point – is the picture window. It brings in great amounts of light and shows off the private view. But, before home...Our Most Popular Articles
Stage It! Sell It!
See how you don’t need to do “big” things to get “big” results when decorating your home to sell (or dwell).
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Stop Confusing Home Buyers!
It’s said that a confused mind never buys. Follow these 5 simple rules to give prospects the clarity they need to become buyers.
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Selling an Inherited Home: What You Need to Know
Having purchased, staged, and viewed so many homes and estates over the years, I’ve compiled a few lessons learned to help you when selling an inherited home.
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Decorating Your Home to Dwell or to Sell
Can a home be decorated to either dwell or sell in just a day? The answer is, start with what you already have.
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The Science of Home Staging: Solid Proof that Will Help You Sell Faster
So when I first heard that staged homes sell faster than unstaged homes, it seemed to make sense, but I still wondered, How do they really know?
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How Home Staging Can Help You Avoid a Price Reduction
Home staging will transform your home into the one that buyers can’t resist. For a competitive advantage, stage your home to sell
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Adopt the “Big Bang Theory” of Home Staging
It is always better to delay the listing of your home than try to trickle out fixes and updates while the home is on the market.
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An Inconvenient Truth about Selling Your Home
4 tips to minimize the stress and inconvenience that comes with selling your home.
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How Much Does Home Staging Cost?
First let’s answer the fundamental question, Can Home Staging help me sell my home faster and for more money?
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Everything I Know About Home Staging I Learned From My Mother
Discover how a mother-knows-best approach to home decorating can lead to quick and lucrative home sales.
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New Year’s Resolution: Commit to Home Improvement
If you had to sell your home tomorrow, would you be ready?
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It All Boyles Down to This: Looks Count
Singer Susan Boyle proves that first impressions and looks count—probably more than we like to admit.
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Solid Science Proves Staged Homes Sell Faster
Even if you haven’t staged your vacant or occupied home yet, that’s OK because evidence shows that it’s never too late to stage.
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Why Staging Your Home to Sell Is Like Training for the Olympics
Selling your home is a competition, but it doesn’t have to be as challenging as the Olympics if you employ these 5 simple steps.
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