Home Selling Insanity
Definition of Home Selling Insanity: Trying the same thing over and over again to sell your home and expecting a different result. I’m sure you’ve seen it. A seller puts their home on the market. They are convinced it will sell quickly, but after a few weeks, no...Warm Clients to Staging this Spring Home Selling Season
The real estate market is heating up and promises to be one of the most competitive in years. Are your clients ready for the spring home selling season? Take a lead from HGTV’s real estate show The Unsellables. In this series, sellers have the opportunity to step into...What Does Your House Say?
The real question is, What does your house say to potential buyers? Greet buyers the moment they walk through the door by staging your home to sell. Does your house capture your buyers attention and shout: Come on in! Make yourself comfortable and stay a while. I’m...Home Staging Succeeds where Price Reductions Fail
A lower price is a great way to gain fresh interest in your property, but price isn’t everything. For a competitive advantage, stage your home. You’ve probably heard the joke – beauty is only skin deep, but ugly goes straight to the bone. It’s no joke to...Our Most Popular Articles
Selling an Inherited Home: What You Need to Know
Having purchased, staged, and viewed so many homes and estates over the years, I’ve compiled a few lessons learned to help you when selling an inherited home.
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Decorating Your Home to Dwell or to Sell
Can a home be decorated to either dwell or sell in just a day? The answer is, start with what you already have.
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The Science of Home Staging: Solid Proof that Will Help You Sell Faster
So when I first heard that staged homes sell faster than unstaged homes, it seemed to make sense, but I still wondered, How do they really know?
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How Home Staging Can Help You Avoid a Price Reduction
Home staging will transform your home into the one that buyers can’t resist. For a competitive advantage, stage your home to sell
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Adopt the “Big Bang Theory” of Home Staging
It is always better to delay the listing of your home than try to trickle out fixes and updates while the home is on the market.
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An Inconvenient Truth about Selling Your Home
4 tips to minimize the stress and inconvenience that comes with selling your home.
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How Much Does Home Staging Cost?
First let’s answer the fundamental question, Can Home Staging help me sell my home faster and for more money?
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Everything I Know About Home Staging I Learned From My Mother
Learn how my mom’s approach to home decorating can work for you too.
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New Year’s Resolution: Commit to Home Improvement
If you had to sell your home tomorrow, would you be ready?
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It All Boyles Down to This: Looks Count
Singer Susan Boyle proves that first impressions and looks count—probably more than we like to admit.
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Solid Science Proves Staged Homes Sell Faster
Even if you haven’t staged your vacant or occupied home yet, that’s OK because evidence shows that it’s never too late to stage.
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Why Staging Your Home to Sell Is Like Training for the Olympics
Selling your home is a competition, but it doesn’t have to be as challenging as the Olympics if you employ these 5 simple steps.
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