House Flipping 101: Staging to Sell
Staging to sell is essential to the fast sale of this Katonah, NY, house flip.
Most experienced agents know the importance of staging a vacant home and Maryanne is no exception. She learns firsthand the value of staging when selling her own home, in Somers, NY, a few years back.
For her home, Maryanne calls in AtWell Staged Home who suggests a few minor and cost-effective fixes that produce major changes. We also work collaboratively with Maryanne to bring furniture back to the home. This effort yields great results, making a world of difference in how the home shows, both online and in person.
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Fast forward to present day and Maryanne is now a Realtor who’s also trying her hand at flipping a Katonah, NY, house. Knowing the benefits and value of home staging, Maryanne calls in AtWell Staged Home early to consult on paint and finishes, in addition to staging, which is still weeks away.
Once remodeling is complete, the final steps are to thoroughly clean the home and stage it. As with her own home sale from a few years back, we use a truly collaborative approach to stage this home for the highest return on investment.
What could have been a very dull and awkward house, even after its updates, is enhanced with just the right furniture, art, and accessories, creating an emotional connection for potential buyers.
One more demonstration that fully renovated homes need home staging too.
The plan works, and this 4-bed, 2-bath, 1,900-square-feet, split-level home in Katonah, NY, sells for $675k, just 2% below asking after only 4 days on the market.
Here’s what Maryanne has to say about another successful staging project with AtWell Staged Home.
“Thanks to Susan’s home staging skills, we received multiple bids and had an accepted offer in the first listing week. Total time, from listing to closing, was an astounding 26 days!
Susan was involved from the beginning and assisted in every aspect of the home’s preparation, right down to helping me pick countertops, flooring, and paint colors.
Empty, most of the rooms in this house appeared to be tiny, a sales-killer. This home would never have sold as quickly, or for as close to asking, without the addition of the appropriate furniture. Susan’s staging made a critical difference in bringing this home to life and helping buyers visualize themselves living in this space.
I have used Susan multiple times for a variety of listings and will continue to refer her. Her staging helps homes look amazing, show well, and sell quickly!”
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Beautiful transformation and staging. Congrats on helping this property to sell so fast!
Thanks Mary Ann!