What drives home staging–is it inspiration or desperation?
Tony Robbins in Personal Power! explains that people are driven to action by inspiration or desperation. When your clients are considering home staging are they inspired or desperate?
The inspired client has not yet put their home on the market. If a seller asks about staging, this is a good time to explain the benefits. Encourage today’s seller to have the best property right from the start.
The desperate client’s home is lingering on the market with no offers, low offers, or just no showings. My experience is that the desperate seller–once committed to home staging–often puts in the most effort. These sellers can also gain the greatest financial rewards.
Inspired or desperate, these are the clients that are most likely to implement a home stager’s plan to sell fast and avoid costly price reductions.
Here’s a great example of an inspired home seller in Yonkers, NY.
“I’ll do whatever it takes to sell. Just tell me what to do.”
Could an agent–or home stager–ask for more from a client? After taking all of her agent’s advice, AtWell Staged Home performs a 2-hour home staging consultation, transforming rooms for the next day’s photo shoot. Here are some of those listing photos.